Caratu Myriam

Myriam Caratù achieved her Bachelor’s Degree in ‘Italian Studies’ in 2009, at ‘Sapienza University of Rome’. After that, she attended a two-years Master of Fine Arts in “Creative Writing for Media (Publishing, Cinema and TV)” at ‘LUISS University’, specialising further in the audio-visual field thanks to a Summer Program in “Film Production” at the ‘UCLA – University of California Los Angeles’, in 2012. Later on, she came back to study at ‘Sapienza’, where in 2015 she graduated ‘cum laude’ in “Marketing and Communication for Business” : during this Master’s Degree, she spent one year in Finland as an Erasmus student at the University of Tampere, where she focused on media management. Subsequently, she wrote her thesis – which compared the British and Italian scenarios in the field of branded entertainment – as a visiting student at the University of Manchester. After a series of international work experiences in the field of media, marketing and communication (Yle, FOX, Telecom Italia Sparkle), dr. Caratù enrolled in a PhD Program in ‘Communication, Research and Innovation’, back again at ‘Sapienza’. She currently collaborates with Brainsigns – a university spin-off- as a fellow researcher, whose main task is to generate and promote data reports relative to the “SmokeFreeBrain Horizon2020” project. Her wider research interests are:
– media and TV,
– neuromarketing,
– marketing and public policy: tourism, branding, communication.